A long-term collaboration with DIRTEA sees Porteous & Elliot shape how the brand shows up across campaigns, launches and everyday content.

Working with voices such as Roxie Nafousi and Dr Tara Swart, the output spans both considered campaign work and fast, reactive social which balances scale with immediacy.

With functional mushrooms often sitting between niche and misunderstood, the focus shifts away from explanation towards expression. A refined visual language does the work, clean, cinematic and grounded in lifestyle, positioning DIRTEA as a staple rather than a trend.